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/* ===================================================== */ /* PAGE BACKGROUND COLOR */ /* Background color overall page */ body { background-color: #CFE9FF !important; } /* ===================================================== */ /* ARTICLE HEADER, TITLE, DEK (INTRO), AUTHOR, PUBLISH DATE */ /* Text fonts and color for article title */ h1.title { color: #252B4C !important; /* Default is Playfair Bold */ /* If Brown Bold */ /* font-family: Brown Bold, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; font-weight: 700 !important; */ /* If Brown Regular */ /* font-family: Brown Regular, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; */ /* font-weight: 400 !important; */ /* If Brown Light */ /* font-family: Brown Light, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; */ /* font-weight: 200 !important; */ /* Playfair Regular */ font-family: Playfair Display, georgia, times, serif !important; font-weight: 400 !important; /* Playfair Bold */ /* font-family: Playfair Display, Times New Roman Bold, TimesNewRomanPSMT-Bold, Times Bold, Noto Serif Bold, NotoSerif-Bold, Georgia, serif; */ /* font-weight: 700 important; */ } /* Text fonts and color for article dek/intro blurb */ .dek { color: #252B4C !important; /* Default is Playfair Regular */ /* If Brown Bold */ /* font-family: Brown Bold, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; */ /* font-weight: 700 !important; */ /* If Brown Regular */ /* font-family: Brown Regular, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; */ /* font-weight: 400 !important; */ /* If Brown Light */ font-family: Brown Light, arial, helvetica, sans-serif !important; font-weight: 200 !important; /* Playfair Bold */ /* font-family: Playfair Display, Times New Roman Bold, TimesNewRomanPSMT-Bold, Times Bold, Noto Serif Bold, NotoSerif-Bold, Georgia, serif; */ /* font-weight: 700 !important; */ } /* Text color for author, contributors, publish date, modified date, text-decoration can = underline, or = none */ .header .main-contributors, .header .modified, .header .byline, .header .main-contributors a, .header .modified a, .header .byline a, .primary-tag-banner { color: #252B4C !important; text-decoration: none !important; /* set to 'underline' if needed */ } /* Text hover color for author, contributors, publish date, modified date, text-decoration can = underline, or = none */ .header .main-contributors a:hover, .header .modified a:hover, .header .byline a:hover { color: #066AFF !important; text-decoration: none !important; /* set to 'underline' if needed */ } /* ===================================================== */ /* HEADER SOCIAL */ /* Hide the socil icons under the title, add 'block' = visible, 'none' = hidden */ .header .story-share { display: none !important; } /* ===================================================== */ /* HEADERS H2, H3 (We typically do not support H4) */ .section-text h2 { /* Default is Georgia Bold, uncomment a font-family and font-weight to use */ /* If Brown Bold */ /* font-family: Brown Bold, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; */ /* font-weight: 700 !important; */ /* If Brown Regular */ font-family: Brown Regular, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; font-weight: 400 !important; /* If Brown Light */ /* font-family: Brown Light, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; */ /* font-weight: 200 !important; */ /* Playfair Bold */ /* font-family: Playfair Display, Times New Roman Bold, TimesNewRomanPSMT-Bold, Times Bold, Noto Serif Bold, NotoSerif-Bold, Georgia, serif; */ /* font-weight: 700 !important; */ /* Playfair Regular */ /* font-family: Playfair Display, georgia, times, serif !important; */ /* font-weight: 400 !important; */ } .section-text h3 { /* Default is Georgia Bold, uncomment a font-family and font-weight to use */ /* If Brown Bold */ /* font-family: Brown Bold, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; */ /* font-weight: 700 !important; */ /* If Brown Regular */ font-family: Brown Regular, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; font-weight: 400 !important; color: #0067FF !important; /* If Brown Light */ /* font-family: Brown Light, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; */ /* font-weight: 200 !important; */ /* Playfair Bold */ /* font-family: Playfair Display, Times New Roman Bold, TimesNewRomanPSMT-Bold, Times Bold, Noto Serif Bold, NotoSerif-Bold, Georgia, serif; */ /* font-weight: 700 !important; */ /* Playfair Regular */ /* font-family: Playfair Display, georgia, times, serif !important; */ /* font-weight: 400 !important; */ } .section-text h4 { /* Default is Georgia Regular, setting a default to bold.uncomment a font-family and font-weight to use */ font-weight: bold !important; /* If Brown Bold */ /* font-family: Brown Bold, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; */ /* font-weight: 700 !important; */ /* If Brown Regular */ /* font-family: Brown Regular, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; */ /* font-weight: 400 !important; */ /* If Brown Light */ /* font-family: Brown Light, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; */ /* font-weight: 200 !important; */ /* Playfair Bold */ /* font-family: Playfair Display, Times New Roman Bold, TimesNewRomanPSMT-Bold, Times Bold, Noto Serif Bold, NotoSerif-Bold, Georgia, serif; */ /* font-weight: 700 !important; */ /* Playfair Regular */ /* font-family: Playfair Display, georgia, times, serif !important; */ /* font-weight: 400 !important; */ } /* ===================================================== */ /* TEXT PARAGRAPHS */ /* Text color for article paragraphs */ .section-text { color: #252B4C !important; } /* Text fonts for article paragraphs */ .section-text { /* Default is Georgia Regular, uncomment a font-family to use */ font-family: Brown Regular, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; /* font-family: Playfair Display, georgia, times, serif !important; */ } /* Text links color & underline color */ .section-text a, .section-text a:link, .section-text a:visited, .related-entry-title { color: #066AFF; border-bottom: 2px solid #ffffff !important; } /* Text links hover color & underline hover color */ .section-text a:hover { color: #066AFF; border-bottom: 2px solid #066AFF !important; } /* ===================================================== */ /* IMAGE CAPTIONS & CREDITS */ .content-caption .credit { color: #000 !important; } .content-caption .description { color: #000 !important; /* Default is Georgia, uncomment a font-family to use */ /* font-family: Brown Regular, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; */ /* font-family: Playfair Display, georgia, times, serif !important; */ /* Default style is italic, switch to 'normal' for non-italic */ font-style: normal !important; } /* Caption links color & underline color */ .content-caption .description a { color: #000 !important; border-bottom: 2px solid #000 !important; } /* Caption links hover color & underline hover color */ .content-caption .description a:hover { color: #066AFF !important; border-bottom: 2px solid #066AFF !important; } /* ===================================================== */ /* PRODUCTS & PRODUCT CAROSELS (stand alone) */ /* Product count color (above product carousel) */ .section-multi-product-container .product-count { color: #000 !important; display: block !important; /* add 'block' = visible, 'none' = hidden */ } /* Product brand/promote label font color */ .multi-product-carousel-container .product .brand-name, .multi-product-carousel-container .product .sponsored-product-label { color: #000 !important; } /* Product title font and color */ .multi-product-carousel-container .product .short-title { color: #000 !important; /* Default is Playfair Bold, uncomment a font-family and font-weight to use */ /* If Brown Regular */ font-family: Brown Regular, arial, helvetica, sans-serif !important; font-weight: 400 !important; /* If Brown Light */ /* font-family: Brown Light, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; */ /* font-weight: 200 !important; */ /* Playfair Regular */ /* font-family: Playfair Display, georgia, times, serif !important; */ /* font-weight: 400 !important; */ } /* Price color */ .multi-product-carousel-container .product .price .retail-price { color: #000 !important; } /* Sale price color, shows up sometimes */ .multi-product-carousel-container .product .price .sale-price { color: #066AFF !important; } /* Buy Button colors */ .multi-product-carousel-container .product .buy-button { /* Button font color */ color: #000 !important; /* Button fill color, set to 'transparent' to have background show through */ background-color: transparent !important; /* Button border color */ border: 1px solid #000 !important; /* Round or square corners, 0 = square, 40px = rounded */ border-radius: 0 !important; } /* Buy Button colors */ .multi-product-carousel-container .product .buy-button:hover { /* Button font color */ color: #fff !important; /* Button fill color, set to 'transparent' to have background show through */ background-color: #000 !important; /* Button border color */ border: 1px solid #000 !important; } /* ===================================================== */ /* SMALL PRODUCT CAROSELS (pinned to images) */ /* 'Shop This' header */ .product-carousel .product-grid-header span { /* Color of header text */ color: #000 !important; } /* ===================================================== */ /* PULL QUOTE */ /* Color of quote marks */ .section-pull-quote .quote-before, .section-pull-quote .quote-before::before, .section-pull-quote .quote-before::after, .section-pull-quote .quote-after, .section-pull-quote .quote-after::before, .section-pull-quote .quote-after::after { color: #000 !important; /* Hide the quote marks, set to 'none' */ display: none !important; } /* Text font and color of quote */ .quote-wrapper p.quote, .quote-wrapper p.quote span { color: #000 !important; /* Change to Playfair Display or Brown */ font-family: Playfair Display, georgia, times, serif !important; /* font-family: Brown Regular, Gill Sans, Arial, Helvetica, Roboto, Segoe UI Light, Ubuntu Light, DroidSans, sans-serif !important; */ /* Note */ /* if Playfair is selected, you can switch the font-weight: */ /* Light = 200, Regular = 400, Bold = 700, Black 900 */ font-weight: 400 !important; /* if using Playfair, set the letter-spacing to -0.02em, or leave at 0 for Brown */ letter-spacing: -0.02em !important; } /* Text color of quote credit */ .quote-wrapper .quote-credit { color: #000 !important; } /* ===================================================== */ /* ARTICLE END: AUTHORS, CREDITS, TAGS ETC. */ /* Text color for article contributor, date, credtis and bylines */ footer .byline, footer .byline a, footer .featured-name, footer .published, footer .breadcrumbs footer .crumb, footer .featured-contributors, .jump-to-comments-icon { color: #000 !important; text-decoration: none !important; /* set to 'underline' if needed */ } /* Change the hover outline color for the author avatar */ footer .featured-contributors a:hover img { border-color: #066AFF !important; } /* ===================================================== */ /* ADS */ /* Text color of the word 'ADVERTISEMENT' above ads */ .section-ad span { color: #555 !important; } /* ===================================================== */ /* STICKY BUTTON /* Hide the small overlay button (Ex. Stay At Home Guide), add 'block' = visible, 'none' = hidden */ .sticky-button { display: none !important; } /* ===================================================== */ /* BOTTOM OF PAGE EXTRAS */ /* Hide the share/social icons, add 'block' = visible, 'none' = hidden */ .share-bottom-wrapper { display: block !important; } /* Hide the SpotIM module (comments), add 'block' = visible, 'none' = hidden */ .spot-im-comments-container, .jump-to-comments-icon { display: block !important; } /* Hide the Most Talked About module (from SpotIM), add 'block' = visible, 'none' = hidden */ .spot-im-recirculation-container { display: block !important; } /* Hide the Recirculation/Related Stories & Watch Series module, add 'block' = visible, 'none' = hidden */ #below-the-fold-modules { display: block !important; } /* Hide the Discover Shop Watch module, add 'block' = visible, 'none' = hidden */ .jump-wrapper { display: block !important; } /* ===================================================== */ /* DIVIDERS */ /* Replace the standard divders with your own image. Minimum width 1000px png, squoosh with OxiPNG compression */ .section-divider .divider, .r29-article .squiggly-line { content: url(https://ift.tt/2RF5m8G); max-width: 400px !important; /* Max is 720px */ } /* ===================================================== */ /* RELATED: 3X STORIES */ /* Related header color */ .related-entries-header { color: #000 !important; } /* Related title color and underline */ .related-entry-title { color: #000 !important; border-bottom: 1px solid #066AFF !important; } /* ===================================================== */ /* EXTRA: IMAGE INSET? */ /* Left image inset, un-comment to remove inset */ .body .section-container.left-align { /* float: none !important; margin-left: auto; margin-right: auto; */ } /* Right image inset, un-comment to remove inset */ .body .section-container.right-align { /* float: none !important; margin-left: auto; margin-right: auto; */ } /* ===================================================== */ /* OUTBRAIN MODULE aka 'Recommended for you' */ /* ASK PRODUCT BEFORE ALTERING */ /* Hide it, add 'block' = visible, 'none' = hidden */ .OUTBRAIN { display: block !important; } /* CHANGE ONLY FOR DARKER PAGE STYLE, Header and title colors */ .OUTBRAIN .ob-widget-header, .OUTBRAIN .ob-rec-text { color: #fff !important; /* color: #000 !important; */ } /* Small sponsor text colors */ .OUTBRAIN .ob_what, .OUTBRAIN .ob-rec-source { color: #fff !important; /* color: #000 !important; */ } /* ///////////////////////////////////////////// */ /* Image Annotation Styles */ /* Dot colors */ .anno-dot svg circle { fill: #dbff43; } /* Dot color hover */ .anno-dot:hover svg circle { fill: #252b4d; } /* NOTE: Buttons from dot rollover. Needs to be same as Dot hover! */ .anno-dot-hint { background-color: #dbff43; /* persons 1 = BB3E0E, persona 2 = 826AD8, persona 3 = 008738 */ } /* SHOP THE LOOK button text */ .anno-dot-hint h5 { color: #252b4d; /* persona 1 = B9DAFF, persona 2 = EEF4B7, persona 3 = FFCFC7 */ } /* Popup bg color */ .anno-tip { background-color: #dbff43; } /* ///////////////////////////////////////////// */ /* Page setup */ #tmp-load{position: fixed;top: -1px;left: 0;opacity: 0.0;width: 1px;height: 1px;display: block;}#tmp-load img{width: 100%;}*{box-sizing: border-box;}html{-webkit-overflow-scrolling: touch; scroll-behavior: smooth;}/* Image Annotations */.anno-container{position: relative;width: 100% !important;max-width: 100% !important;margin: 0;padding: 0;text-align: center;vertical-align: top;}.anno-layers{position: relative;width: 100%; margin: 40px auto;padding: 0;text-align: center;vertical-align: top;}.anno-layer-image{position: relative;width: 100%;margin: 0;padding: 0;}.anno-layer-image img{width: 100%;margin: 0;padding: 0;}.anno-container .content-caption .credit{padding-top: 5px !important;text-align: left !important;}.anno-layer-dots{position: absolute;top: 0;left: 0;right: 0;width: 100%;max-width: 1800px;height: 100%;margin: 0;padding: 0;z-index: 204;}.anno-dot{position: absolute;pointer-events: auto;cursor: pointer;z-index: 9999998;}.anno-dot img{width: 100%;max-width: 30px;}.anno-dot svg{position: relative;}.anno-layer-tips{position: absolute;top: 0;left: 0;right: 0;width: 100%;height: 100%;margin: 0;padding: 0;z-index: 205; background-color: transparent; pointer-events: none;}.anno-tip{position: absolute;margin: 0;padding: 0;width: 100%;max-width: 400px;opacity: 0;display: none;text-align: left;z-index: 999999999;}.anno-tip-details{margin: auto 0;height: 100%;padding: 20px 20px 15px;}.anno-tip h4{font-family: Playfair Display, Georgia, Times, serif;font-size: 17px;font-weight: 700;line-height: 1.25em;letter-spacing: -0.025em;margin: 0;padding: 6px 0 8px;color: #000;}.anno-tip h5{font-family: Brown Bold, Gill Sans, helvetica, arial, sans-serif;font-size: 12px;font-weight: 600;line-height: 1.25em;letter-spacing: 0.05em;margin: 0;padding: 0;color: #000;}.anno-tip p{font-family: Brown Regular, Gill Sans, helvetica, arial, sans-serif;font-size: 14px;font-weight: 400;line-height: 1.25em;letter-spacing: 0.05em;color: #000;padding: 0 20px 10px;}.anno-tip-image{width: 100%;max-width: 400px;margin: 0;padding: 0;opacity: 1;}.anno-dot-hint{position: absolute; top: 2px; left: 0; right: 0; padding: 10px 15px; margin: 0 0 0 -50px;opacity: 0;display: none;border-radius: 0;height: 34px;width: 150px;}.anno-dot-hint a{pointer-events: auto;cursor: pointer;}.anno-dot-hint h5{font-family: Brown Bold, Gill Sans, helvetica, arial, sans-serif;font-size: 12px;font-weight: 500;line-height: 1.25em;letter-spacing: 0.05em; margin: 0; padding: 0;}.anno-tip-image img{width: 100%;max-width: 400px;margin: 0;padding: 0;opacity: 0.98;}.anno-layer-popups{position: absolute;top: 0;left: 0;right: 0;width: 100%;margin: 0;padding: 0;z-index: 210;}.anno-mobile-buy{display: none;margin: 0 0 40px 20px;}.anno-mobile-buy a{pointer-events: auto;cursor: pointer;}.anno-mobile-buy h5 span{padding: 10px;background-color: #000;color: #fff;}.anno-tip-close{display: none;width: 30px;height: 30px;pointer-events: auto;cursor: pointer;position: absolute;top: 10px;right: 10px;}.anno-tip-close svg polygon{fill: #000;}.anno-dot{cursor: pointer;pointer-events: auto;}.anno-dot svg circle{/* Above */animation: moveDot 1s infinite;}.anno-dot:hover svg circle{/* Above */animation: overDot 1s infinite;}/* Delay the dot animations, to offset sync */.anno-dot-delay0 svg circle{animation-delay: 0ms;}.anno-dot-delay1 svg circle{animation-delay: 200ms;}.anno-dot-delay2 svg circle{animation-delay: 400ms;}.anno-dot-delay3 svg circle{animation-delay: 600ms;}.anno-dot-delay4 svg circle{animation-delay: 800ms;}.anno-dot-delay5 svg circle{animation-delay: 1000ms;}.anno-dot-delay6 svg circle{animation-delay: 1200ms;}.anno-dot-delay7 svg circle{animation-delay: 1400ms;}.anno-dot-delay8 svg circle{animation-delay: 1600ms;}.anno-dot-delay9 svg circle{animation-delay: 1800ms;}/* Animation Keyframes*/@keyframes moveDot{0%{opacity: 0.0;}33%{opacity: 1;}66%{opacity: 0.0;}100%{opacity: 0.0;}}@-moz-keyframes moveDot{0%{opacity: 0.0;}33%{opacity: 1;}66%{opacity: 0.0;}100%{opacity: 0.0;}}@-webkit-keyframes moveDot{0%{opacity: 0.0;}33%{opacity: 1;}66%{opacity: 0.0;}100%{opacity: 0.0;}}@-o-keyframes moveDot{0%{opacity: 0.0;}33%{opacity: 1;}66%{opacity: 0.0;}100%{opacity: 0.0;}}@keyframes overDot{100%{opacity: 1;}}.anno-wide{display: block;}.anno-small{display: none;}@media only screen and (max-width: 1024px){.anno-mobile-buy{margin: 0 auto 50px;text-align: center;}}@media only screen and (max-width: 760px){.anno-layer-tips{position: fixed;top: 0;left: 0; width: 100%; height: 100%; margin: 0; padding: 0; z-index: 99999999999;}.anno-tip-contents{position: relative;margin: 0 auto;padding: 0;height: auto;max-width: 414px;}.anno-tip{position: absolute;width: 100%;height: 100%;max-width: 100%;margin: 0 auto;padding-top: 40px;overflow: visible;}.anno-tip-close{display: block;top: 30px; right: 30px;background-size: 30px; width: 30px; height: 30px;}.anno-tip-details{margin: 0px auto 0; height: auto; padding: 0px 40px 15px; position: relative;}.anno-tip-image{width: 100%; max-width: 100%; padding: 40px 0 0; box-sizing: border-box;}.anno-tip-image img{width: 100%; max-width: 100%; margin: 0; padding: 0; opacity: 1;}.anno-tip h5{font-size: 13px;}.anno-tip h4{font-size: 21px; font-weight: 700; line-height: 1.45em; padding: 6px 35px 8px 0;}.anno-tip p{font-size: 15px; line-height: 1.45em; letter-spacing: 0.05em; padding: 0 40px 10px;}.anno-dot-hint{display: none !important;}.anno-mobile-buy{display: block;margin: 0 auto;text-align: center;}.anno-mobile-buy h5{padding: 8px 8px 8px 0;}.anno-mobile-buy h5 span{padding: 8px 15px;background-color: #000;color: #fff;border-radius: 60px;}.anno-wide{display: none;}.anno-small{display: block;}}@media only screen and (max-width: 414px){.anno-layer-tips{padding-top: 40px;}.anno-tip-image{max-width: 98%;}.anno-tip-contents{max-width: 344px;}}@media only screen and (max-width: 375px){.anno-layer-tips{padding-top: 20px;}.anno-tip-image{max-width: 80%;}.anno-tip-contents{max-width: 344px;}}@media only screen and (max-width: 375px) and (max-height: 812px){.anno-layer-tips{padding-top: 40px;}.anno-tip-image{max-width: 100%;}}@media only screen and (max-width: 375px) and (max-height: 667px){.anno-layer-tips{padding-top: 40px;}.anno-tip-image{max-width: 75%;}}@media only screen and (max-width: 360px){.anno-layer-tips{padding-top: 0;}.anno-tip-details{margin: 0px auto 0; height: auto; padding: 0px 20px 15px; position: relative;}.anno-tip-image{width: 100%; max-width: 50%; padding: 10px 20px 0; box-sizing: border-box;}.anno-tip h4{font-size: 19px;}.anno-tip p{padding: 0 20px 10px;}.anno-mobile-buy{display: block;margin: 0 0 0 20px;}.anno-tip-close{background-size: 20px; width: 20px; height: 20px;}}@media only screen and (max-width: 360px){.anno-layer-tips{padding-top: 0;}} /* Positions for Dots & Tips */ /* Image 01 */ #anno-dot0 { top: 28%; left: 74%; } #anno-tip0 { top: 22%; left: -10%; } /* Image 02 */ #anno-dot1 { top: 55%; left: 76%; } #anno-tip1 { top: 22%; left: -10%; } /* Image 03 */ #anno-dot2 { top: 65%; left: 26%; } #anno-tip2 { top: 22%; left: 55%; } @media only screen and (max-width: 1100px) { /* Image 01 */ #anno-dot0 { top: 28%; left: 74%; } #anno-tip0 { top: 22%; left: -10%; } /* Image 02 */ #anno-dot1 { top: 55%; left: 76%; } #anno-tip1 { top: 22%; left: -10%; } /* Image 03 */ #anno-dot2 { top: 65%; left: 26%; } #anno-tip2 { top: 22%; left: 55%; } } @media only screen and (max-width: 960px) { /* Image 01 */ #anno-tip0 { top: 22%; left: 0.1%; } /* Image 02 */ #anno-tip1 { top: 22%; left: 0.1%; } /* Image 03 */ #anno-tip2 { top: 22%; left: 45%; } } @media only screen and (max-width: 760px) { /* Image 01 */ #anno-dot0 { top: 28%; left: 74%; } #anno-tip0 { top: 0; left: 0; } /* Image 02 */ #anno-dot1 { top: 55%; left: 76%; } #anno-tip1 { top: 0; left: 0; } /* Image 03 */ #anno-dot2 { top: 65%; left: 26%; } #anno-tip2 { top: 0; left: 0; } } /* Hide CTA's and mobile buttons */ .anno-dot-hint { background-color: transparent !important; } .anno-dot-hint a { display: none !important; } .anno-dot-hint h5 { display: none !important; } .anno-mobile-buy { display: none !important; } /* ///////////////////////////////////////////// */ /* Desktop vs mobile */ .tmp-wide { display: block; } .tmp-small { display: none; } @media only screen and (max-width: 760px) { .tmp-wide { display: none; } .tmp-small { display: block; } } /* ===================================================== */ /* DO NOT ALTER */ article, .r29-article, .section-ad, .row-ad, #below-the-fold-modules, .spot-im-recirculation-container, .byline.breadcrumbs:after, .byline.other-contributors:after, .condensed-header{background-color: transparent !important;}.section-text a, .section-text a:link, .section-text a:visited, .related-entry-title{text-decoration: none !important;}.condensed-title span, .condensed-title{}.section-text h4{}.quote-wrapper p.quote{font-size: 30px !important;}.branding-banner{background-color: transparent !important;}.section-text h4{padding-top: 10px !important;}.condensed-header{display: none !important;}#action-button-react-iframe{background-color: transparent !important;}.section-divider .divider, .r29-article .squiggly-line{margin: 10px auto 0 !important;text-align: center;}.section-divider .divider img{width: 100% !important;max-width: 720px !important;margin: 0 auto !important; text-align: center !important;}@media only screen and (max-width: 1220.99px) and (min-width: 961px){.section-divider .divider{margin: 40px auto 40px !important;}.section-divider .divider img{width: 100% !important;margin: 40px auto 25px !important; text-align: center !important;}}@media only screen and (max-width: 960.99px){.section-divider .divider{margin: 40px auto 40px !important;}.section-divider .divider img{width: 60% !important;margin: 40px auto 25px !important; text-align: center !important;}}#below-the-fold-modules, .spot-im-recirculation-container{background-color: #f5f5f5 !important;}.comments-container, .spot-im-comments-container{background-color: #f5f5f5 !important; padding: 20px 30px !important; border-radius: 4px !important;}#invusion {display: none !important;}.product-carousel .product-grid-header span { background-color: transparent !important;}.product-carousel {background-color: transparent !important;} const toolsOn = false; /* ///////////////////////////////////////////// */ /* Image Annotations */ var elem = new Array(); var mobilebuy = new Array(); var closebutton = new Array(); var init = false; var previous = 100; var mobile = false; var desktop = true; var grabnav; // What device is this? if (navigator.userAgent.match(/Android|BlackBerry|iPhone|iPad|iPod|Opera Mini|IEMobile/i)) { var mobile = true; var desktop = false; } function assembleArray(id, pos) { // Assemble a tip and dot array, add id tags to them var a = [document.getElementById('anno-tip' + id), document.getElementById('anno-dot' + id + '-hint'), pos]; return a; } function tipOn(elem) { // Grab items from the array var pop = elem[0]; var hint = elem[1]; var pos = elem[2]; // Setup Global Nav for hiding on mobile if (init == false) { // Add the id to the global nav and store mobile buy buttons initAnnotations(); // Done with setup init = true; } if (mobile == true) { // Mobile & Tablet, click dots, show mobile buy button showPop(pop,pos,true); // If just mobiile and not tablet, hide the global nav if (window.innerWidth < 768) { hideGlobalNav(); 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Hibiscus Brew is one of 11 woman-led businesses nominated by Refinery29 for 99 Days of Design — a program working to empower small businesses through graphic design support and financial aid in collaboration with 99designs by Vistaprint.
For Allison Dunn, the Jamaican-born owner of Hibiscus Brew cafe in Brooklyn’s Prospect Lefferts Gardens, “vibe” is everything. Opened in September 2020, Dunn’s cafe is all about bright colors and positive energy. “Sometimes people don’t understand when I say ‘It’s a vibe,’ she says. “That term is used so much in the Caribbean, meaning it’s good, it’s entertaining, it’s fun.”
Stationed in Dunn’s neighborhood of 12 years, the place is a true community hub. Carlos Farqui of nearby Floratorium takes care of the floral arrangements, and in large part, the staff resides in the area. During the day, joyful, reggae-inspired playlists spill out the door. And while the daily, ever-evolving menu is replete with fresh smoothies, salads, and artfully made lattes, regulars know that the cafe serves an unrivaled jerk chicken sandwich exclusively on the weekends.
That said, Dunn is hardly a seasoned restaurateur. In fact, prior to 2020, she helmed her own home organizing business, Neat Rules (which is still in operation), consulting with clients to help declutter their homes both virtually and in person. But at the height of the COVID-19 pandemic, when business was dwindling and home consultations were off the table, she saw a cafe space go up for rent in her own neighborhood, and it felt like a sign. “I’ve always wanted to have a space where I could provide healthy options for the community. I just jumped at the opportunity without any prior experience,” she says.
Of course, opening a venue mid-quarantine was no easy feat — even with Dunn’s background as an entrepreneur (not to mention the fact that the tropical-themed cafe opened its doors right before a bleak New York winter). But fortunately, with weather warming and lockdown restrictions lifting, business has been picking up — which means Dunn is finally able to realize her dream of providing her community with healthy food, a space to gather, and a little slice of her own Jamaican culture.
For a closer look at how Hibiscus Brew is bringing some much-needed post-pandemic joy to New York, we partnered with small business-oriented graphic design platform 99designs by Vistaprint to chat with Dunn about cultivating “vibes,” welcoming failure, and keeping a business afloat in the midst of a pandemic.
How did you find the confidence to open Hibiscus Brew without prior hospitality experience?
“Having founded my own business previously, I’d already been taking marketing courses for years while trying to expand, and learn the ropes as an entrepreneur, which definitely helped instill a sense of confidence in me. Also, I’ve always been a big believer in the idea that you can’t let fear hold you back. No matter what, you’re going to have to fail, get up, and try again. So I was just like, Ok, this is what I’m doing.
“Everyone keeps asking me if I was afraid and the answer is yes, a little bit, but for the most part I was just like, It’s time to pivot and try something new and get this done. I really believe in failing fast, getting up, and going again — and I think, a lot of the time, everything comes back to your mindset. Once you have a winning mindset, so much is possible. At least, that’s what I tell myself every day.
“Luckily, our customers make it easy to stay positive. A lot of people don’t know that the business is Black-owned or even Caribbean-owned, so when they come in and find out, they’re like, ‘Oh my god, I’m coming over to support all the time.’ And they do.”
What was it like opening in the midst of the pandemic?
“Throughout the course of quarantine, people haven’t been walking around or commuting or taking the train they way they used to, so that lack of foot traffic definitely impacted the business. But we’re hoping that, with everyone getting vaccinated, things will continue to get a little bit better, and we’ll see a lot more people in the store. Things are looking positive. We’re definitely seeing a lot more foot traffic coming in, and we’re so grateful for that because we’re still on the tail end of a pandemic.”
How was Hibiscus Brew inspired by your experience growing up in Jamaica?
“The vibe of the Carribean is just fun, it’s exciting. It’s rich in culture and that’s something I take with me. If you look in the store, there’s a little Jamaican flag hanging up top. I’m super proud of where I’m from so I want all my customers to know this place has Jamaican roots.
Even the name, Hibiscus Brew, has Jamaican roots. Jamaican ‘sorrel’ is technically a Hibiscus blossom that can be steeped to make tea: A lot of the food and drink in the Carribean has sorrel in it, and it’s sweet and nutritious. Back in Jamaica, we’d normally drink sorrel in a punch made with ginger and rum around the holidays, so I use sorrel in some of my smoothies. Turmeric is also used a lot in Jamaica and we have a turmeric latté. On the weekends, we serve this jerk chicken sandwich which is a Jamaican food staple. I’m not finished with the decór, but I’ll have some Jamaican art up soon.”
How did you first decide to start your own business?
“After I earned my bachelor’s degree in International Relations about 10 years ago, I left Jamaica to enroll in a masters program in marketing in the U.S. But once I got here, I was bitten by the entrepreneurial bug. I started off working in marketing, but I’d always wanted to start something of my own — and now, here I am, a full time entrepreneur with two businesses to call my own.
“At the time, I was working the first corporate job I could land. But I was laid off a few months after going back to work, after giving birth to my now three year-old son Khison. I wasn’t in the best space and I was suffering from postpartum depression — but sometimes we can use these periods of struggle to make changes for the better. Fortunately, that period gave me the time and the space to sit down with myself and say, I’m not happy where I am, so maybe it’s time to try to do something else with my life. And that’s when I decided to launch my first business as a home-organizer: I wanted to be doing something that really brought me joy, and I loved organizing almost as much as I loved the feeling of my space being organized.”
What did you learn from home-organizing that you later applied to Hibiscus Brew?
“I learned how important it is that everything you surround yourself with sparks joy. That’s the guiding principle behind Hibiscus Brew: Decór-wise, there are all these flowers out front, and when people see them, I hear them say things like, ‘Oh my god, this is so beautiful. It adds some joy to my day.’ I want you to come in and immediately feel happy. Like, if you don’t want to be in your own home, you come here, because it’s the next best thing. The people are great, the service is great. Everyone talks to you and you really feel that sense of local community.
“With my home-organizing business, when I go to see a client, I always tell them, ‘This should be your sanctuary. You should feel happy being here!’ And it’s the same thing at Hibiscus Brew: It’s a place where you can relax, have great conversations, and just…feel good. The energy of the place is as important as the food that you eat.”
Can you tell me more about your experience “branding” the cafe?
“From the start, I’ve tried to work with a lot of local people from the community — so this amazing artist, Travis Fitzsimmons, handpainted the storefront. He came up with the idea that I should paint the place pink — and I think that was an amazing decision because it really brightened up the street. There’s not much else that’s particularly vibrant on our block, so right now, when we talk about Hibiscus Brew, everyone’s like, ‘Oh! That little pink store!’”
“Later on, I got Carlos Farqui from Floratorium to come in and do the flowers, which are super bright and bold, and that really enhanced the place. It brought in that Jamaican-inspired island-y feel I’d really wanted to create.
“That’s my personality too. I’m bold and bright and take up space. You’ll see a lot of that energy on my social media — both personally, and for the store. If I’m at the store, I’ll ask the staff to get pictures of people interacting with the food and we just try to find natural ways to feature the business. I also encourage people to post and tag us to help showcase how we’re serving the community.”
How do you balance being a mom and being a business owner?
“It’s definitely tough, but you make it work. I try to make sure I have time for [my son]. I set aside days where we make sure to do stuff together. And of course, he spends a lot of time with me at the cafe. Honestly, he might be our biggest brand ambassador. If he’s in the cafe with me, he’ll talk to everyone. He’s very much part of the brand and he’ll tell you, ‘I love the red smoothie.’ Can’t even say ‘hibiscus’ yet. He’s only three. But when he’s at the shop, everyone knows him.
“I think being a mom is one of the toughest jobs there is, but I’m definitely working really hard to maintain a balance between spending time with my son and keeping up with work. It helps that he goes to daycare super close to home and the cafe. All of our places are right here.”
How do you plan to make use of the design and marketing support from 99designs by Vistaprint?
“I’m thrilled about the grant. I plan to use that money for marketing purposes so Hibiscus Brew can gain a little bit more public exposure. I’m going to update my website, bring someone in to help with SEO, step up my email game, and update all my graphics. Speaking of which, I love my new logo from the 99designs by Vistaprint team. It’s simple but distinct, and it truly does speak to the ethos behind this place.
This interview has been edited for clarity and concision.
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