March’s New Fragrances Smell Like Spring Incarnate

“March comes in like a lion, out like a lamb” might have been about the weather forecast, but it could just as easily describe what’s happening in fragrance right now. With the official start of spring nigh (March 20, for those counting down the last grey days of winter), it seems we're shelving the heavy, cloying gourmands for scents that skew a touch lighter.

As your resident perfume obsessives, we've been keeping tabs on it all. Think surprise drops hitting our social feeds and collabs that just make sense (Floral Street x Bridgerton? Yes please). We're seeing an uptick in scents that convey rebirth and romance; think juicy strawberry, cozy vanilla, and even solar smells that hint to summer to come.

But it's not exactly soft girl spring. There are new arrivals from storied perfumers like Penhaligon's and Maison Francis Kurkdijan featuring grounding, woody notes like oud and palo santo — fragrance’s version of a subtle smoky eye. Ahead, discover March’s latest perfume drops ranging from fruity body mists to new interpretations of iconic favorites, whatever your taste or budget.

At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team. All product details reflect the price and availability at the time of publication. If you buy or click on something we link to on our site, Refinery29 may earn commission.

Tom Ford Taormina Orange Eau de Parfum

Tom Ford’s latest olfactive masterpiece takes inspiration from the scenic cliffs of Taormina in Sicily. Fresh, citrusy notes of green mandarin, Sicilian blood orange, and lime meet floral orange blossom petals and spicy cardamom for a sensual, sweet duality. Tom Ford colognes is notoriously long-lasting, and the dry down reveals a woody base of earthy oakmoss, patchouli, and oceanic, skin-like musk.

**Tom Ford** Taormina Orange Eau de Parfum, $, available at Sephora

Chanel N°5 Eau de Toilette Spray

Chanel No. 5 has been reimagined for a new generation of fragrance lovers. Introducing: No. 5 Eau de Toilette. The fashion house describes it as a “modern, abstract floral composition,” built around lush rose, creamy jasmine, and beachy ylang-ylang. Yet the signature soapy aldehydes, greener sandalwood, and fizzy, sherbety vetiver keep it feeling lighter — and so right for 2026.

**Chanel** N°5 Eau de Toilette Spray, $, available at Ulta Beauty

Christian Louboutin Lavande Fétiche Eau de Parfum

Lavender can go from zero to matronly deceptively quick, but there’s nothing old-fashioned about Christian Louboutin’s new Lavande Fétiche. Powdery lavender clashes with smoky leather to create the ultimate juxtaposition that defies traditional feminine and masculine scent cues. Early fans liken the juice to “a sweet cigar,” or incense, and several have called out the impressive longevity: “One or two sprays will last you at least eight hours and will leave a scent trail behind,” writes one reviewer.

**Christian Louboutin** Lavande Fétiche Eau de Parfum, $, available at Nordstrom

Jean Paul Gaultier Divine Couture Eau de Parfum

The latest interpretation of Jean Paul Gaultier’s iconic Couture range comes in the form of Divine Couture, a fruity floral scent with delectable, dessert-like notes of raspberry and sugary meringue. The addition of golden benzoin (a tree-derived resin with candied notes of caramel or vanilla) further leans into the gourmand profile, for a warm, juicy scent that’s utterly irresistible.

**Jean Paul Gaultier** Divine Couture Eau de Parfum, $, available at Sephora

Ellis Brooklyn ISLA SIRENA Eau de Parfum

If *The White Lotus* were a perfume, it would be Ellis Brooklyn’s Isla Sirena. Tropical, resort-inspired notes of sweet coconut water, buttery papaya, and zesty lime meet decadent gourmand notes of brown sugar and Blue Java banana (also known as the “ice cream banana,” for its naturally sweet, custard-like flavor profile) for the ultimate vacation-in-a-bottle scent experience.

**Ellis Brooklyn** ISLA SIRENA Eau de Parfum, $, available at Sephora

Dedcool Mineral Milk Fragrance

Oceanic notes are quickly emerging as a breakout trend this spring, and Dedcool’s new Mineral Milk combines it with another powerhouse fragrance category: Milk scents. Top notes of warm golden nectar and juicy passionfruit meet middle notes of fragrant lavender and salty ocean air, and a base of warm amber milk, woody cedar, and sandalwood for a comforting, nature-inspired scent that’s as cozy as a scenic stroll along the Pacific coastline.

**DedCool** Mineral Milk Fragrance, $, available at Dedcool

Kayali Eden Sweet Peach 35 Eau de Parfum

R29’s beauty director, Jacqueline Kilikita, has been looking forward to this launch for months — and says that if you like Phlur’s Peach Skin (an equally sweet yet spicy peach), you’ll absolutely adore this. The peach is ripe and syrupy, but it’s offset by earthy oakmoss, warm amber woods and rich praline, which lend it a more grown-up edge. It's not your typical fruit-forward scent that disappears quickly. As with all Kayali fragrances, you can expect this one to last well into the evening, thanks to clean, skin-like musk and warm woods that linger and grow cozier as the day goes on.

**Kayali** EDEN SWEET PEACH | 35 Eau de Parfum, $, available at Sephora

Kayali Eden Plush Pear 23 Eau de Parfum

It’s the orange blossom that first caught our beauty director’s attention, but the crisp pear really sealed the deal. This is one of the sexier fruit-forward fragrances out there, thanks to creamy sandalwood, musky cashmere woods, and vanilla caviar. It’s not actual caviar, of course, but the tiny seeds scraped from inside a vanilla pod — which makes for one of the most potent and comforting vanilla notes around right now. Airy freesia and milky lily of the valley add a fresher lift, keeping things from tipping too saccharine.

**Kayali** EDEN PLUSH PEAR | 23 Eau de Parfum, $, available at Sephora

Moroccanoil Lumière du Jour Eau de Parfum

Florals for spring? Groundbreaking — no, but *actually*. Moroccanoil's sophomore fine fragrance combines effervescent jasmine, and heady tuberose with Mediterranean-inspired green notes of lush fig leaf and juniper for a balanced, fresh take on a traditional white floral perfume. A base of soft blonde woods, amber, and musk add an element of sensuality that lingers on skin long after spritzing.

**Moroccanoil** Lumière du Jour Eau de Parfum, $, available at Moroccanoil

Fable & Mane Hair & Body Fragrance Mist Kerala Coconut 3/24
Any fragrance that evokes beach days gets our vote — including this brand-new hair and skin mist from Fable & Mane. Ripe, floral papaya, creamy vanilla, and quenching coconut water lend it a sunscreen-esque quality that we’re not mad about. Anything that calls to mind brighter, carefree days has our approval. Spritz it through your lengths and onto your skin to conjure those memories.

DKNY Be Delicious Latte Pistachio
DKNY’s Be Delicious dynasty has welcomed a handful of new additions, including Be Delicious Latte Matcha and Be Delicious Latte Vanilla, but none have piqued our interest quite like Be Delicious Latte Pistachio. It’s the fragrance equivalent of an affogato, with notes of café latte, vanilla and, of course, toasted pistachio — the latter lending a subtle smoky depth. While it sounds rich and indulgent, zesty bergamot and Seville orange cut through the sweetness, making it effortlessly wearable — and compliment-worthy.